Open Startup Report - August '22

Hi all. Another month of growth. Outreach to Youtubers yielded nothing, also reached out to customers who got a 1 year deal which subsequently expired. Added more programmatic SEO articles which are now starting to rank.

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KPIs

Revenue Growth

34.84% (last 30 days)

Churn Rate

6.98% (July)

Burn Rate

Cash: £535.58

Monthly Expenses: £81.88

Burn Rate: 6.5 months

How we're going to improve the numbers

We're back to focussing on marketing (SEO in particular) so hope to see some payback for that over the coming months. Focus will be on

• Bubble plugin

• Youtube content

• SEO articles

One worry is that Stripe launched their own pricing page feature. The majority of our customers actually come for the customer portal so we aren't reliant on it totally.

However, there are features that Stripe don't have that we can implement quickly. We'll try and get some of those out this month and market them.